The European Shuffleboard Championship is coming to London

Posted on Posted in SHUFL community

As the only dedicated UK shuffleboard brand, we’re excited to announce that SHUFL will be hosting the sixth European Shuffleboard Championship in London for the first time ever this November.  The championship will be hosted at BrewDog’s Outpost Tower Hill on Saturday 16 November 2019 and will see 40 contestants competing to be crowned European Shuffleboard […]

Ten reasons why shuffleboard is an authentic way for traditional pubs to jump on the experiential trend

Posted on Posted in Research & Insights

Who doesn’t love a good pub game?  From quizzes to board games, expert tastings to beer pong; games and experiences are high on the hit list for pub-goers these days as they become increasingly experience-driven. According to The PUB Trends Report 2019, only 12% of pub-goers want ‘no games or experiences’, so that leaves the […]

Brewdog selects SHUFL

Posted on Posted in Case study
The story of Brewdog is nothing short of spectacular, the 11-year-old craft beer business founded by two friends in 2007 was valued at just under £1billion last year.  As James Watt (co-founder) says in his book 'Business for Punks - Break all the rules the Brewdog way': "Rip up those old stuffy textbooks, reject the [...]