Get the competitive edge with SHUFL this bank holiday season

Posted on Posted in Research & Insights

Easter and May bank holiday weekends are all about kicking back, changing your rhythm and having fun with friends and family. For pubs and bars, it’s an ideal opportunity to attract new customers, inject some fun and significantly boost revenue.

At SHUFL, the only dedicated UK shuffleboard brand, we’re experts at doing just this. We help pub operators tap into the trend of the analogue game revival by installing premium quality shuffleboard tables. We then work with you to promote and deliver memorable, competitive social gaming moments that will have your experience-hungry customers coming back for more.

Stonegate Pub Company, an award-winning managed pub group and the largest in the UK, is partnering exclusively with SHUFL. General manager, Dejan Nikolic says: “Because the game is so inclusive, scheduling a shuffleboard tournament for the bank holiday weekend is a great event to offer our customers. It makes the bar a go-to destination and provides a real focal point. Guests enjoy a unique experience, stay far longer than they would otherwise and leave with great memories of our site.”

Played in teams of up to eight with a beer or a cocktail in hand, it’s suitable for all ages and abilities, appealing to men and women, young and old, seasoned pros and newbies, and is accessible for wheelchair users. Players simply slide a weighted puck down a long narrow maple wood table to see who can get the closest to the far end without pushing their puck over the edge.

SHUFL partners can double their gameplay revenue by swapping out an existing pool or ping pong table for two SHUFL tables, which fit into the same square footage. Plus, as it’s relatively new to the UK, you’ll gain the competitive edge, generate increased footfall, customer dwell time and wet-led sales.

We provide a complete partner experience that includes: expert training, tournament hosting, social media promotion of your venue and creation of bespoke photography and video content to maximise your direct to customer marketing.

NEW for 2019: Planning a special event during Easter or the May Bank holidays? Inject some SHUFL fun with our new event hire service for pubs and bars looking to hold one-off events. Prices start from £200 +VAT per day and include two tables and a dedicated SHUFL host.

For more information about becoming a SHUFL partner call: +44 333 012 4135 or click here.